Personal Space Experiment
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Personal Space Experiment

Netherlands025 views

About This Ad

KLM introduces their new and improved Europe Business Class. The most important new asset is ‘personal space’. To prove the human need for this personal space KLM conducted a social experiment. Using candid camera. Digital advertisement cre

KLM introduces their new and improved Europe Business Class. The most important new asset is ‘personal space’. To prove the human need for this personal space KLM conducted a social experiment. Using candid camera. Digital advertisement created by DDB, Netherlands for KLM, within the category: Transport.

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