Tet
Sourced from YouTube

Tet

Singapore045 views

About This Ad

The campaign targets Tet’s strong tradition of family togetherness. Lowe used the insight that today many people migrate from rural areas to eke a living in the cities. For some, cost of travel to reunite with a family many miles away can b

The campaign targets Tet’s strong tradition of family togetherness. Lowe used the insight that today many people migrate from rural areas to eke a living in the cities. For some, cost of travel to reunite with a family many miles away can be prohibitive, resulting in separation over years, even for the special New Year season. Film advertisement created by Lowe, Singapore for OMO, within the category: House, Garden.

Found an issue with this listing?